Saturday, July 3, 2010
What’s it going to cost?
Every project, just like every one of our clients, is unique and often requires custom solutions in order to achieve the highest level of success visually and contextually.
We decided to give a break down of what we do behind the scenes to give you a better idea of the costs involved to provide the most successful solutions possible.
Before we get started it is important to note that we might no be be the lowest bidder for your project. If you are looking for a quick or template-ed solution to just get the job done, without regard to the specific design and information structure that can make your project stand out, we probably aren’t the best fit.
We are passionate about providing the best solutions for our clients each and every time. In order to do our job, we take the time to do the proper research, communicate with our clients to make sure everyone is in agreement with the project direction, and pursue as many creative solutions as possible. In the end this approach provides the client with a highly successful, creative, custom solution that enhances their marketing strategy, increases traffic and time on site and positively effects public perception.
So back to the topic at hand, How much will it cost?
Website Redesign
Side Note
Whenever considering a website redesign it is important to understand that, being an important marketing piece, a new website will have an effect on the rest of your organization’s marketing material and the public image of your company. Being a full service creative firm, we offer complete marketing packages that include re-assessing all printed and electronically delivered marketing material so a seamless transition can be made with a new website. A unified look and feel to any organization is paramount to successful marketing and public perception.
Problem:
The Client has an existing website with existing content and are looking to update it’s look and functionality. The client also wants to be able to update content on the site as the need arises
Solution:
A website redesign with content management system and probable information structure redesign.
BREAKDOWN
Project Management, meetings, and correspondence over an 8-week period: 15 HOURS
Research and Information Architecture (competitive analysis, site structure, wireframes): 20 HOURS
Visual Design (one design direction with 2-3 rounds of revisions): 30 HOURS
Page Coding (turning designs into HTML and CSS): 25 HOURS
Implementation of a simple Content Management System setup: 20 HOURS
Content migration and CMS training: 10 HOURS
QA and testing: 5 HOURS
Project Totals: 125 HOURS
At our standard hourly rate of $85, you’re looking at roughly $10,000 for a basic redesign and a content management system. A site with a simple ecommerce system is probably in the same ballpark.
Depending on the size of an organization, a branding or re-brand / re-positioning typically starts at $2,000 and up and include logo, stationary package and branding book.
Copywriting, production design work for established clients, image manipulation, website maintenance and other like services are billed at our hourly rate by 15 minute increments.
We do offer substantial hourly discounts for clients who are established with retainer contracts or are billed monthly.
Again these are some rough estimates of a sample of the services we provide.
For a custom quote please click on the request a quote button in the upper right hand corner of the page and fill out the form as completely as possible. You can also drop us a line at shootfirst@idiominteractive.com or request a quote.
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